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Digital Marketing Agency Blog

Ideas are better when they’re shared.

Staying up-to-date on the latest trends is how we provide our clients with the best work possible. We make our research do double-duty by sharing marketing tips and tricks that are digestible and accessible to everyone.

Maybe you’re not sure where to start on your own marketing journey. Or maybe you’re looking for the nitty-gritty details on a certain advertising tactic. Check out our internet marketing blog to leverage our team’s expertise, from the basics to advanced tips and techniques.

Tower Marketing

PPC: Paid Advertising

Lauren

November 1, 2021

Speak Your Retail Customers’ Language Using Google Ads: “What Are My Customers Searching For Online?”

by Lauren
  • Marketing Strategy
  • PPC: Paid Advertising
Read

October 1, 2021

Holiday Marketing Ideas & Advertising Tips

by
  • Content Marketing
  • Creative Campaigns
  • Email Marketing & Automation
  • Local SEO
  • Marketing Strategy
  • PPC: Paid Advertising
  • SEO
  • Social Media Marketing
Read

September 23, 2021

Digital Marketing Performance Metrics in Your Reports: Explaining Your ROI

by Trevor Fitzpatrick
  • Marketing Strategy
  • PPC: Paid Advertising
  • SEO
  • Social Media Marketing
Read
Mike Shaw - SEM Team Lead

June 16, 2021

PPC 101: How to Correctly Identify Your Target Audiences (and Apply It to Google Ads)

by Mike S.
  • Marketing Strategy
  • PPC: Paid Advertising
Read

June 15, 2020

Why Google is the Best Search Engine (and Why Businesses Should Care) – In My Opinion

by Tower Alumni
  • Marketing Strategy
  • PPC: Paid Advertising
  • SEO
Read

September 25, 2019

User Engagement Metrics for Digital Marketing Success

by Tower Alumni
  • Content Marketing
  • PPC: Paid Advertising
  • SEO
  • Social Media Marketing
  • UX
Read
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717-517-9103
626 North Charlotte Street 2nd Floor
Lancaster, PA 17603