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Case Study

Mesa Stamps

Developing a valuable resource for collectors to connect and sell rare stamps across the world.
            

Mesa Stamps is an online store of over 90,000 rare and collectible stamps from around the globe. The store has grown exponentially over the past few years as it has connected with its target audience.

The Challenge
Mesa Stamps knew that there was a worldwide audience who shared their passion for collecting unique and rare stamps. They needed a brand identity and an eCommerce platform that would help them sell to customers internationally.
Our Strategy
For the logo, we drew inspiration from the American Southwest because of the owner’s Arizona roots. The design plays on the ridged edges of stamps and the shape of the bluffs that line the Arizona landscape. The chosen color palette brings in further Southwestern flair with hints of terracotta and turquoise.

We then developed stationery, trade show materials, email templates, and an Ecommerce platform where Mesa Stamps could grow their business. At the time, there were very few open-source content management systems available, so we decided to build our own. The website allows easy updates to pages, products, and more, all without the need for a developer.
The Results
Years later, Mesa Stamps continues to be a valuable online resource for stamp collectors to grow their personal collections. At site launch, 8,000 products were available. Now, they have grown to include over 90,000 stamps and continue to add new products each month.

“Mesa Stamps is one of my favorite logos that we’ve ever done at Tower! Once we saw that the side of an actual stamp looked like a series of mesas, this logo practically designed itself.”

Michael Matus, CEO & Creative Director, Tower Marketing

Services Provided

Web Design & Development Services
When built right, your website can be a brand champion, customer service representative, and salesperson all in one. It starts with a well-built framework and a timeless visual design.
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eCommerce Website Design
Whether you already have a brick and mortar storefront or you’re starting a new online business, your eCommerce site can make or break your long-term growth and success.
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Web Hosting and Maintenance Services
Web hosting and maintenance services are often an afterthought. They’re typically thrown in at the end of a proposal or tacked on as an extra cost. But reliable web hosting and maintenance services can make a huge difference in your day-to-day business management.
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Email Marketing Services
Our experts use email marketing best practices that target prospects based on where they are in the buyer’s journey. This strategy is at the heart of our email automation services.
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Digital Marketing Strategy
We value strategy above all else. We take a step back from solutions to identify and tackle underlying problems. Putting a Band-Aid on a bad digital marketing strategy won’t help you in the long run.
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Print Media Design Services
Looking for a unique way to connect with prospects and existing customers? Print media can stand on its own or complement your digital marketing initiatives. The possibilities and combinations are nearly endless.
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Logo Design Services
Does your logo represent what your business is all about? We can help you update your existing logo or create a new one that truly speaks to your brand’s purpose.
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Branding Services
Does your brand image and messaging need a complete overhaul? We take a holistic strategy to branding that satisfies your goals and projects a professional, unified appearance to users.
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Web Design & Development Services
When built right, your website can be a brand champion, customer service representative, and salesperson all in one. It starts with a well-built framework and a timeless visual design.
Explore

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717-517-9103
626 North Charlotte Street 2nd Floor
Lancaster, PA 17603