In many cases, your logo is a user’s first exposure to your brand. Does your logo represent what your business is all about? We can help you update your existing logo or create a new one that truly speaks to your brand’s purpose.

Your logo should make a great first impression.

Businesses come to us all the time looking for a new logo. Their current logo may no longer reflect who they are, or it might just be outdated. Either way, their logo no longer feels like the face of their brand and isn’t how they want to make their first impression.

Taking a step back.

Before you start sketching out a new logo on the back of a napkin, take a step back. At Tower, every logo starts with a branding strategy.

Our logo design services will help you deep dive into your audience, your purpose, and your niche in the industry. These discoveries will ensure that your audience loves your new logo as much as you do.

Then, we’ll provide a moodboard. Colors, textures, fonts, and imagery provide context and develop a visual language your logo never looks out of place. This thought process also helps us identify the use cases for your logo, so we can equip you with versions of your logo to share with your team for dozens of relevant applications.

Looking for a deeper understanding of who your company is? Branding can provide a more comprehensive approach.