Tactical Local SEO Marketing Services

When you open a new business, you put up a sign outside to let your neighbors know you’re open. When you launch a new website, you need to employ local SEO strategies to be found by new local customers. Through local SEO, you can maximize your impact in your own neighborhood.

Can your neighbors find you?

Four out of five consumers use search engines to find information about their local area. If your website isn’t optimized for local search, how will your neighbors find you? Local SEO is a cost-effective way to keep your business relevant and top-of-mind with local searchers.

A lot of business owners neglect local SEO because they don’t understand how it works or why it’s so important. As a result, they miss out on a lot of valuable local business.

Connect With Our Local SEO Team

Luckily, we have the experience and expertise to make sure you’re found by the right people. Location is everything, especially on the Internet. Our local SEO marketing services get you noticed, even if your physical location isn’t ideal.

Google Business Profile is Key

This free service is integral to local SEO. If you don’t already have a Google Business Profile page, formerly known as Google My Business (GMB), we’ll create one for you. And if you have claimed your GMB listing, we’ll optimize it to make sure you’re found locally for “near me” searches.

Customer Reviews Matter

We’ll help you build and improve your local SEO by monitoring and responding to any reviews you receive. These provide valuable social proof for people who may be deciding whether or not to choose you.

Update Your Site

Your website should have everything visitors need to know about your business. Your location, contact information, products, and services should be readily available. We’ll make sure you’re up-to-date.

The Process Behind Our Effective Local SEO Strategy

The process behind our affordable local SEO services is similar to how we approach SEO as a whole. Check out the steps below for a closer look at our process.

We help you determine what local users are searching for and choose which keywords you want to rank for.

We work with you to make sure local users can find you easily and recognize that you’re a local business.

We optimize your website for relevant keywords that match user search intent. This ensures users will find what they’re looking for when they visit your site.

We help you regularly produce new content or update existing content that connects with your local audience.

We claim your Google My Business profile and manage your social media profiles. We respond to reviews — both good and bad — and help you engage with local customers and other business owners.

Local SEO focuses on your physical business location, along with your website. The focus is to help you rank for locally-based searches pertaining to your geographic location. If someone searches “barber near me,” there’s a good chance they won’t find you if you’re not optimized for local SEO.

While it’s impossible to force Google to display your business profile in search engine results, we can encourage them to display your Google My Business (GMB) listing. We start by optimizing your GMB profile by ensuring your name, address, and phone number are consistent across all directories on the web. Having accurate information helps search engines be more confident in displaying your business results.

Because they have a physical location for prospects to visit, brick and mortar stores benefit most from local SEO. Businesses that are solely eCommerce don’t technically need local SEO, since there’s no physical location for prospects to visit. However, we can provide a local pack with your hours, phone number, and website to assist you with customer service.

We provide all of our clients with detailed reports on their marketing efforts at the end of every month. These reports give you insight into the results of your marketing spend, including the money you’ve dedicated to local SEO.

The cost of local SEO varies based upon the long-term value the service provides. You’ll often have the choice between automated, small-scale, and comprehensive SEO. These services increase in price based on how involved they are and how much effort they take to maintain. Your local SEO budget should factor in your competition, how many products and/or services you offer, and the number of locations you have.