When you open a new business, you put up a sign outside to let your neighbors know you’re open. When you launch a new website, you need to employ local SEO strategies to be found by new local customers. Through local SEO, you can maximize your impact in your own neighborhood.
Can your neighbors find you?
Four out of five consumers use search engines to find information about their local area. If your website isn’t optimized for local search, how will your neighbors find you? Local SEO is a cost-effective way to keep your business relevant and top-of-mind with local searchers.
Luckily, we have the experience and expertise to make sure you’re found by the right people. Location is everything, especially on the Internet. Our local SEO marketing services get you noticed, even if your physical location isn’t ideal.
Our Philosophy on Effective Local SEO
The Process Behind Our Effective Local SEO Strategy
The process behind our affordable local SEO services is similar to how we approach SEO as a whole. Check out the steps below for a closer look at our process.
Frequently Asked Local SEO Questions
Local SEO focuses on your physical business location, along with your website. The focus is to help you rank for locally-based searches pertaining to your geographic location. If someone searches “barber near me,” there’s a good chance they won’t find you if you’re not optimized for local SEO.
While it’s impossible to force Google to display your business profile in search engine results, we can encourage them to display your Google My Business (GMB) listing. We start by optimizing your GMB profile by ensuring your name, address, and phone number are consistent across all directories on the web. Having accurate information helps search engines be more confident in displaying your business results.
Because they have a physical location for prospects to visit, brick and mortar stores benefit most from local SEO. Businesses that are solely eCommerce don’t technically need local SEO, since there’s no physical location for prospects to visit. However, we can provide a local pack with your hours, phone number, and website to assist you with customer service.
We provide all of our clients with detailed reports on their marketing efforts at the end of every month. These reports give you insight into the results of your marketing spend, including the money you’ve dedicated to local SEO.
The cost of local SEO varies based upon the long-term value the service provides. You’ll often have the choice between automated, small-scale, and comprehensive SEO. These services increase in price based on how involved they are and how much effort they take to maintain. Your local SEO budget should factor in your competition, how many products and/or services you offer, and the number of locations you have.
