The Challenge
Before partnering with Tower Marketing, the American Heart Association of Lancaster was doing all of their graphic design work in-house, including the overwhelming amount of printed materials needs. Eventually, the amount of work became too much to handle on their own. At this point, they knew they needed to find an outside partner.
Our Role
Tower became the official agency of record for their four main fundraising events: Heart Ball, Go Red for Women, Heart Walk, and Pursenalities. We continue to participate in planning committee meetings, offering input on event themes. From there, we get to work, designing every detail, big and small.
We continue to participate in planning committee meetings, offering input on event themes. From there, we get to work, designing every detail, big and small.
Working closely with the team at the Heart Association has allowed us to partner with some really great vendors in Lancaster. Each meeting that we have in relation to any of the events for the Lancaster division of AHA gives off an air of community and co-working.
Services
Depending on your audience, a more traditional marketing method may make the most sense for success.
We're here for you every step of your marketing journey. Let us help you do more.
Engage your audience to help increase brand awareness, grow your target base, or simply celebrate a milestone.
Bill Coder, Social Events Director
The Results
With the passing of each year, we’ve been able to help support the American Heart Association in new ways. Whether it’s a quick meeting over coffee to discuss creative ideas for an upcoming event or accompanying them to a new vendor meeting to offer our expertise, ask questions, and help facilitate projects, we’re so happy to always be walking in stride together.