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jay group

Internet Marketing Strategy

Seeking qualified leads and increased search visibility for a seasoned 3PL services provider.

For over 53 years, Jay Group has been connecting businesses and customers through a fully-integrated suite of 3PL services that make going to market more efficient and cost-effective. They were looking for a digital partner to assist with their internet marketing strategy.

The Challenge

With a small in-house marketing department, Jay Group simply didn’t have the resources for the robust internet marketing their business needed. We partnered with them to strengthen their SEO strategy, expand their content marketing footprint, and oversee their pay-per-click campaigns.

Our Strategy

Our team started out with a hands-on tour of Jay Group’s facility to better understand their proprietary blend of services. We then audited their current digital presence and made timely SEO recommendations to boost their presence before their peak season later in the year. We also helped Jay Group better strategize their pay-per-click campaigns for better conversion rates and a more effective ad spend.

With tons of new traffic coming to the website, we turned our focus to building out Jay Group’s website with attractive, helpful content to encourage customers to stay a while and dive deeper into their service offerings.

The Results

Since we began working with Jay Group, we have seen over a 200% increase in organic traffic to their website, resulting in 60 new leads per month on average. Additionally, Jay Group’s website is now appearing in search engine results for more non-branded keyword searches, evidence of our strategic, effective content strategy.

Services Provided

Internet Marketing Services
SEO

Meet new users with a strategy that helps them find you in search.

Explore This SEO Service
Internet Marketing Services
Local SEO

Find your closest neighbors and make sure they’re finding you.

Explore This Local SEO Service
Internet Marketing Services
Content

Show that you’re an expert and develop your brand’s credibility.

Explore This Content Service
Internet Marketing Services
PPC

Get ahead of your competitors and be found quickly at the top of the search page.

Explore This PPC Service
Web Services
Hosting & Maintenance

Find reliable support to make day-to-day business seamless.

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