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Tower Marketing employee writing a blog on digital marketing in the Tower Marketing office in Lancaster, PA

Digital Marketing Agency Blog

Staying up to date on the latest trends is how we provide our clients with the best work possible. We make our research do double duty by sharing digital marketing insights that are digestible and actionable for you.

Check out our digital marketing blog below to dig into email marketing, SEO, PPC, content marketing, web design, and so many more marketing tactics.

Lauren Gooch Lauren
03/15/23

4 Blog SEO Tips To Increase Google Search Visibility

  • Content Marketing
  • SEO
Read More About 4 Blog SEO Tips To Increase Google Search Visibility 10
Lily Doerschuk Lily
02/06/23

How To Create Spotify Ads: A Complete Guide on Leveraging Sound in the Age of Streaming

  • Content Marketing
  • Social Media Marketing
Read More About How To Create Spotify Ads: A Complete Guide on Leveraging Sound in the Age of Streaming 11
Grace Hurst Grace H
01/31/23

Copywriting Psychology: 7 Tips & Examples You Can Use To Make Your Marketing Better

  • Content Marketing
  • Social Media Marketing
Read More About Copywriting Psychology: 7 Tips & Examples You Can Use To Make Your Marketing Better 11
Trevor Fitzpatrick Trevor
12/19/22

Local SEO Directories Guide: Do’s & Don’ts + Top Online Listings

  • Local SEO
  • SEO
Read More About Local SEO Directories Guide: Do’s & Don’ts + Top Online Listings 12
Alex Spease Alex S
12/06/22

A LinkedIn Ads Guide: How to Create Your First Campaign in 8 Steps

  • Social Media Marketing
Read More About A LinkedIn Ads Guide: How to Create Your First Campaign in 8 Steps 14
Tower Alumni
11/29/22

The Definitive (And Simple) Guide to Starting a B2B Podcast

  • Content Marketing
  • Podcasting
Read More About The Definitive (And Simple) Guide to Starting a B2B Podcast 13
Danae Jones Danae
11/23/22

HTML Email Best Practices: Are Image-Only Emails Bad for Marketing?

  • Email Marketing & Automation
  • UX
Read More About HTML Email Best Practices: Are Image-Only Emails Bad for Marketing? 6
Tower Alumni
10/25/22

The 4 Best Logo Design Trends of 2023 to Watch

  • Branding
  • Print Design
  • Web Design
Read More About The 4 Best Logo Design Trends of 2023 to Watch 6
Lauren Gooch Lauren
10/20/22

10 Google Performance Max Best Practices To Optimize Your Google Ads Campaigns

  • PPC: Paid Advertising
Read More About 10 Google Performance Max Best Practices To Optimize Your Google Ads Campaigns 11