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Tower Marketing employee writing a blog on digital marketing in the Tower Marketing office in Lancaster, PA

Digital Marketing Agency Blog

Staying up to date on the latest trends is how we provide our clients with the best work possible. We make our research do double duty by sharing digital marketing insights that are digestible and actionable for you.

Check out our digital marketing blog below to dig into email marketing, SEO, PPC, content marketing, web design, and so many more marketing tactics.

Alex Spease Alex S
03/04/24

Forging New Connections: How to Network on LinkedIn and Best Practices

  • Tower After Hours
Read More About Forging New Connections: How to Network on LinkedIn and Best Practices 3
Lily Doerschuk Lily
03/04/24

The Super Bowl Episode: Where We Talk About Sports Marketing and Spooky Nook

  • Tower After Hours
Read More About The Super Bowl Episode: Where We Talk About Sports Marketing and Spooky Nook 7
Grace Zukus Grace Z
02/02/24

Is Your Website Ready For Take Off? A Website Launch Checklist For Beginners

  • Content Marketing
  • SEO
  • Web Design
  • Web Development
Read More About Is Your Website Ready For Take Off? A Website Launch Checklist For Beginners 8
Lily Doerschuk Lily
11/03/23

The Easiest Ways to Boost Brand Visibility Using Social Media Optimization

  • Marketing Strategy
  • SEO
  • Social Media Marketing
Read More About The Easiest Ways to Boost Brand Visibility Using Social Media Optimization 12
Grace Zukus Grace Z
11/01/23

Basic Digital Marketing Terms You Should Know

  • Content Marketing
  • Email Marketing & Automation
  • Marketing Strategy
  • SEO
  • Social Media Marketing
Read More About Basic Digital Marketing Terms You Should Know 12
Erica
09/08/23

Everything You Need to Know About RFP Best Practices

  • Branding
  • Marketing Strategy
Read More About Everything You Need to Know About RFP Best Practices 10
Sierra Pompey Sierra
09/01/23

A History of Google Algorithm Updates & SERP Changes

  • SEO
Read More About A History of Google Algorithm Updates & SERP Changes 9
Sierra Pompey Sierra
08/01/23

How to Correctly Identify Your Google Ads Audience and Better Target Your Consumers

  • Marketing Strategy
  • PPC: Paid Advertising
Read More About How to Correctly Identify Your Google Ads Audience and Better Target Your Consumers 11
Kelly Phan Kelly P
08/01/23

Rebranding Checklist: How to Successfully Rebrand Your Company

  • Branding
  • Web Design
Read More About Rebranding Checklist: How to Successfully Rebrand Your Company 7