Social media marketing lets you directly connect with your customer, but some wonder if it really is a good idea to partner with an agency for maintaining their social media campaigns? Our clients certainly think so! Trends, technology and tools change daily, and it can be hard to keep up. Our social media services includes researching the best platforms and times for interaction with your audience, a custom monthly content calendar, daily management and an all inclusive monthly report.
Social Media Marketing Strategy
We will help you create a strategy to help engage your communities even if you have had a Facebook account for years or don’t even know how to tweet! The first step in our social media service, is to better understand what you do, what products and/or services you offer, and who your target audience is. We then take that information and create a well-rounded social media strategy for the year ahead. Your social media goals, and objectives, are reviewed and altered as needed each year to keep your brand on the path to social media marketing success.
Content Creation and Promotions
It’s important to have a unique, relevant and sticky content present on all social media channels that your brand has a presence on. To ensure that quality content, that your audience wants to see, is published regularly, we work closely with you to make sure that we are creating posts, tweets, updates, and images that accurately reflect your brand.
Furthermore, Tower Marketing takes that content and creates promotions as you see fit. Whether it be a sweepstakes, weekly giveaway, photo contest, or more, we’ve got the resources and experience to make your vision come to life.
In order to reach your social media target audience at the appropriate time, we are dedicated to daily analytics that show us how your social media marketing efforts are progressing. We then take that information and combine it with a few other factors to provide clients with a monthly snapshot of their social media marketing accounts.
Blogs and e-Newsletters
As social media becomes more integrated with search engine optimization, producing blog articles on a regular basis will help personify your brand and will provide additional, relevant content to be shared across social media networks. Blogs give you the option to serve as an authority on a sector of your business industry and help establishes your brand as a go-to leader on numerous industry topics.
To round out our social media services, we also specialize in creating an eNewsletter template, copy, and images for clients. To make it even easier, we’ll send the newsletter at an optimum time according to your email subscribers and their online behaviors, giving you the best possible results with every email.
For many of our clients, they have big social dreams, but little time. We work with them to create content for new blog posts, newsletter topics, and more. We will make suggestions based on the newest trends to help improve your social media marketing campaign!
Are you engaging with you potential clients? Is your target market aware of your online presence? Contact Tower Marketing today to get your social media marketing kick-started!
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June 13, 2013 12:00 am
spotlight :: Perky-Pet® Holiday Ad Campaign ’12
Perky-Pet® Holiday Ad Campaign ’12 Celebrating the 25 Daily Deals of the Holidays with Perky-Pet® was festively fun! For this campaign Tower Marketing was as to create a landing page with an advent calendar that was updated each morning to reveal a Daily Deal. In addition, we designed web banners…