Marketing Services

search + social > content marketing

The power of content has been around for ages, but for some reason people haven’t been utilizing its amazing force until recently. You may have experienced that managing the power of content can be more difficult or overwhelming than expected. As a result you content has been put onto the back-burner and not the major focus area it should be.  Unfortunately lack of content is going to hurt your search engine optimization goals.

That is where we come in. We want to take wasted time, and frustration, off of your hands and take control of your content marketing approach. You’re an expert in your field. We’re experts in ours. Imagine what a smart and creative team we’ll make if we combine our skills!

Homemade content marketing

When it comes to content marketing what we write for you will be like Teaberry ice cream: fresh, sticky, unique, and homemade. We’ll work closely with you to make sure the content we create meets your expectations and reaches your targeted audience all while staying true to what you do.

We’ll provide you with fresh, relevant, memorable, and unique content that will help you meet and exceed your goals. Oh, and we’ll do all of that ourselves in our cozy Lancaster, PA office!

 

We’ll help you create unique, sticky content that will stand out

Have you ever seen a really funny video for a store that made you laugh until your stomach hurt? Or maybe you’ve seen a heart-wrenching image for a non-profit that made you want to donate your whole lifesaving’s to the cause. Did you know that videos and images count as content? Surprised? Many are! Content doesn’t mean just words or text, as many people believe it does. Content marketing incorporates much more than that. We can help create a variety of content including:

  • Copy writing
  • Images
  • Infographics
  • Videos
  • Animation
  • Blogs
  • And more!

We will help you with digital content and help you reach specific audiences using a variety of social media platforms like Facebook, Twitter, and even Pinterest. Not only will your content be fresh and unique enough to catch your target audience’s attention, but it will also be shareable; your audience can then share your digital content to all of their friends!

 

The whole shebang

Our content marketing service really rounds out our Search Engine Marketing (SEM) package, which also includes SEO and social media. We highly recommend that our clients utilize SEM as a whole, rather than one or two individual pieces. Having a content strategy would do wonders to your overall digital marketing campaign. All of these components of SEM are extremely important and are best used together. Just imagine the possibilities an infographic could create if you combine it with SEO and post it all over your social networking sites! With Tower Marketing, the sky is the limit.

 

Is your content engaging your audience?  Is it speaking to them in a language they understand?  Contact Tower Marketing and we will help you reach your customers using unique, quality content that stirs a response!

 

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